Papoutsanis is very close to closing an agreement with a large multinational company that will boost the industrial sales and private label products category. The deal is estimated to contribute an additional €6 mn in annual revenue to the company. The production is set to start in February 2024 and with full implementation by the third quarter, with significant prospects for further expansion.
About the collaboration
The collaboration involves solid soaps, but in the future, it may expand to other personal care products – both solid and liquid. This specific activity, production for third parties, is very important for Papoutsanis and currently represents 40% of total sales.
It should be noted that sales in the said category decreased by 11% in 2023, a trend driven by international sales. In international markets, especially in Europe, significant inflationary pressures in the last year have led some multinational clients to redefine their strategies and reassess their product portfolios, resulting in the discontinuation of specific codes with low profit margins.