Endless EC introduced the two new categories of the #goodmood series which are the company’s signature offerings in the “Personal Hygiene” and “Household Care” market.
INFO – PRODUCTS
• Concentrated fabric softener Dream+
• Concentrated fabric softener Bloom+
• General cleaning liquid Fruity
• General cleaning liquid Wave
The products are available in refill pouch and transparent 1Lt bottles.
PACKAGING The 100% recyclable packaging follows the design approach of the series, with minimal designs and different colors based on the fragrance. Their composition includes new generation microcapsules without microplastics, while plant-based cations and specialty polymer colors are used, suitable for clothing. In addition, for each product, there is a corresponding pouch for easy refill, which uses 65% less plastic than the bottle.
Author: Ioanna Dragona
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