Eurochartiki’s entry in the liquids and cleaning softeners retail market is expanding the Good Mood range, designed in 2022 and on shelves from the beginning of 2023.
With this launch, the company enters a promising market – and quite fragmented – dominated by multinational players and Greek companies alike.
Eurochartiki, which has been active for 40 years in the paper production and printing industry, is focusing on developing its branded portfolio, with the aim of increasing its Endless footprint.